The Social Media Awards (#smagr) took place on October 10th. The awards were given to Greek brands and agencies for the very first time. Eleftherios Hatziioannou – founder and CEO of Peopleizers – was part of the international judging committee which evaluated all entries in the past few weeks. Lefti’s statement after being part […]
Tag Archives: social media engagement
Let´s get over it! It`s not about us (the Marketers and PR Pros) – it´s about embracing all voices out there
Watch video here: PR Managers Creating Circles with Customers and Stakeholders We – the Marketers and PR Pros – have to understand that the world has changed and that we have to adapt to these changes. Companies are like open books. We cannot control our images anymore, at least not to the extend it was possible […]
How to get the attention of the C-suite and what happens if they “get” it!
We have repeatedly mentioned the role of leadership in setting an organization in motion (also watch this keynote “From Wall Street to Love Street” held earlier this year in Athens). And we have also stressed the importance of people as change agents in the game of social media engagement. When we talk to people about […]
Follow-up interview after DIGGIT. Marketing Magazin Slovenia asks a few questions about the digital native, the mobile boom and how to move forward.
Eleftherios was asked to answer a few short questions following up my keynote presentation at DIGGIT 2012. We are more than happy to share this exclusive interview with you first. It will be published in a Slovenian publication shortly. Be the first to read Lefti`s answers: Marketing Magazin (MM): At DIGGIT you spoke about the influence […]
We DIGGIT – an exclusive interview for the Marketing Magazine prior to the DIGGIT conference 2012
Eleftherios Hatziioannou will be one of the main speakers at the DIGGIT conference 2012 in Ljubiljana. The event will take place June 6-7 and it is one of the major conferences for digital communications and IT in the region – along with Webit Expo where Lefti delivered “The Sweet Spot” last year. The local Marketing […]
Marketing Week interviews Eleftherios in anticipation of the Social Media Conference 2012 in Athens (English translation)
This interview was done by Epameinondas Tsakalos of the Boussias Group. It was published in this week’s issue of the Marketing Week (Greece). You can also find a Greek online version of it here. We have translated the interview for you. Enjoy! MW: Most of the marketers have understood by now that they need to […]